How many sites do you own, where the traffic created from long tail keywords far exceeds that of the main keyword? I know personally about 60% of my websites get the majority of their traffic through their long tails rather than their mains. Therefore how can we make use of the long tail keywords of individual niches in such a way that will maximize traffic without spamming the search engines?
So What Are Long Tail Keywords?
Long tail keywords are generally keywords which contain the primary keyword( name of the specific niche) plus other words. If the primary keyword was ‘cosmetic surgery’ an example of a long tail would be ‘cosmetic surgery in Los Angeles’.
What’s So Fantastic About Long Tails?
Excellent concern and the answer relates to their level of competitiveness. A lot of long tail keywords are linked with low competitors in the online search engine. Well you may think “so what, hardly anybody look for ‘cosmetic surgery in Los Angeles’ or ‘pet dog training in Montana'”.
You’re right, however what if you had 50 pages that all targeted various long tail keywords? Let’s say the average amount of visitors that one of those keyword generates a month is 100. Multiply that by 50 and you’ve got 5000 unique’s each and every month.
Now inform me this, how hard do you believe it would be to rank for those keywords? Easy! That’s right, the majority of long tail keywords are incredibly simple to rank for in the search engines. In fact on lots of celebrations all that’s required would be to publish a page that has actually material targeted towards a long tail and as quickly as it’s gets indexed, you may find it ranking on the first page right away.
Do not get me wrong, I’m not saying you need to ignore targeting your primary keyword and simply concentrate on the long tails. By all means you must still have a page – usually your home page– that targets the main keyword for your niche, however you need to recognize that almost all of the time it’s going to require a lot of SEO before you see any real traffic originating from that particular keyword.
So, why not at the same time, construct pages that will get traffic much faster and act as window pages into the main heart of your site?
What do I do if I don’t have time to write 50 pages worth of content?
PLR Material to the Rescue
Well depending on the type of PLR material you have at your disposal, the majority of PLR articles are composed based around particular long tail keywords. That means you will be able to develop pages that have content particularly enhanced for private long tail keywords, which the search engines will absolutely enjoy!
If you do not want to spend a lot of time writing post after post on topics like ‘canine training in Montana’ or ‘lip eczema relief’ and you can’t manage to pay somebody to compose these articles for you, PLR material is the option you are looking for.
How lots of sites do you own, where the traffic produced from long tail keywords far exceeds that of the primary keyword? How can we exploit the long tail keywords of individual specific niches in a method that will make the most of traffic without spamming the search engines?
You’re right, however what if you had 50 pages that all targeted different long tail keywords? Well depending on the type of PLR material you have at your disposal, a lot of PLR articles are composed based around specific long tail keywords. That suggests you will be able to construct pages that have actually content particularly optimized for private long tail keywords, which the search engines will absolutely like!
