If you are involved in writing or utilizing articles to develop your qualifications to share abilities and knowledge to a wider internet community, it may be time to stop briefly for a while and to think about to what degree this activity of article marketing is generating earnings to your online efforts.

While post marketing is a function of numerous elements that may not lend itself to a precise calculation of benefits in monetary terms, we can not flee from the fact that when it concerns profitabilty of any online service, we need to think in regards to dollars and cents.

This is where statistics play a huge part in correlating earnings to the posts we compose.

Is it possible, for instance, to task profits to the number of short articles we compose, as there are aspects strange just to the particular author that are not typical to any other individual?

This is where making use of easy mathematics is valuable in our quest to associate income to the articles we write.

Over a period of time of say 6 months, an author of various short articles can really keep a graph of earnings derived from short article writing with the “y” axis as Income and the “x” axis of the graph as the number of articles composed, each time keeping the variety of post depositories to which the post was sent at a consistent figure.

In this specific case, say for instance if you are marketing these short articles to the short article depositories such as ezinearticles.com or goarticles.com, your profits that goes to the “y” axis is the payout stemmed from Google Adsense for the month by using exclusively article marketing alone, and the “x” axis will be the number of posts you have submitted.

Over the duration of 6 months, you will have adequate information on the chart for which you can draw a best fit curve or applying the concepts of direct regression to form a straight line that goes through the majority of these points on the graph where the line is represented by the equation y= mx+ c.

The function of the regressed straight line will show that the revenue derived is a function of “m” which is the gradient or slope of the line, and a continuous “c”.

The continuous “c” is the value where the straight line cuts the “y” axis and this is the particular part which originates from the individual and is a representation of his abilities in composing, his style of composing, his command of the language and aspects that only the private possesses.

By doing a correlation study between the profits obtained and the variety of articles submitted in post marketing, keeping other factors consistent as far as possible, it will be possible to evaluate the quality of the author’s writing.

It will also be possible to form a rough basis to forecast more profits to the number of posts planned for submission, overlooking other elements such as keyword selection, onsite and offsite online search engine optimisation which are not consisted of in the research study, and just on the basis of the specific writing “flair” and capabilities as measured by the constant “c”.

While this is by no means exact and is an approximation, keeping data and charts like these serves an useful function in assisting the online marketer to identify sudden trend modifications, particularly where performance or income unexpectedly falls from the norm (or the mean ).

He can then study what has resulted in this discrepancy from the mean and why.

Charting these details will make any modification really apparent which may be missed out on otherwise.

While it prevails for an internet marketer to use software scripts to track his profits from Google Adsense, for instance, a lot of scripts do not lend themselves to this particular visual analysis as explained.

It is when the charting is done by hand, albeit in such an easy method, that the internet marketer is sensitive enough and alert to any sudden changes or is able to consider what aspect to alter in his article writing to obtain more profits.

He can go deeper to ask this concern:” Given that the profits is straight proportional to the slope of the revenue line, what aspects will change the slope?”.

Knowing these aspects, he can differ them and test out his modifications.

By associating earnings to the variety of short articles composed, the internet online marketer has a way to task profitability, no matter how rough. He has on his hands a set of stats that he can utilize for further research and analysis, or in marketing terms “screening”.